Jordan shoes have come out with an exquisite line of shoes which are named as Air Jordan. They have gained immense popularity right from the time they were introduced. Since then, there has been no looking back. Jordan shoes are not only great in style and looks, but they also lend extreme comfort to the wearer. When Nike first introduced their line of shoes, Nike was basically synonymous with sports shoes like joggers and runners. Hence, they wanted to do something different and cater to a different line of shoes. This is when they entered the new arena of manufacturing shoes for the basketball game.
In those days, Michael Jordan rose to the status of a basketball star. He was a well known basketball player. This is when Nike grabbed the opportunity of roping in this great start and paid a huge amount of 2.5 million dollars. Jordan sneakers were introduced and Michael Jordan endorsed this brand. The initial Jordan shoes named as Jordan 1 came in mixed colors of black and red which looked attractive and vibrant. In those days, you could get only white colored basketball shoes. NBA intensely opposed the vibrant colors chosen by Nike and a ban was imposed. Michael Jordan was charged heavy fines every time he wore those shoes for his matches. The Jordan sneakers then became extremely popular among the common crowd and everyone wanted to own a pair of these shoes. Since those times, Jordan has been consistently introducing new varieties every time and they have managed to remain in the top. Possessing a pair of Jordan shoes is a proud matter and a collector’s item too. For extreme enthusiasts and lovers of shoes, Jordan shoes have also introduced several packages. Jordan sneakers are available either at well-known retail outlets or at boutiques. You could also procure these shoes online.